Yes, your largest accounts are probably at risk. Even if they seem stable, relationships naturally drift downward over time. What started as strategic partnerships can become transactional.
The article "Want an Exceptional Sales Team? Become an Effective Sales Leader" outlines the "5 Cs" of sales management: Clarity, Consistency, Coaching, Collaboration, and Celebration. By implementing these practices, sales leaders can boost team performance, motivation, and overall success.
Implementing a Sales Operating System will give you visibility into the workings of your sales organization, pave a path for accurate forecasting and enable you to manage your team effectively.
If it feels like chaos, you are not effectively managing your opportunities i your funnel. Learn how to focus on the funnel will give you more control over your sales.